For anyone who loves facebook and twitter and gets sick of using social media dashboards or flicking between screens this is for you.
Rockmelt is a new web browser that has changed the way you can use the web. View the video below for a full run down on RockMelt

Rockmelt incorporates facebook, twitter, searching, sharing, chatting all into your single web browser making all of your web activity available at your fingertips


How Does it Work?
Rockmelt works like a normal web browser but requires you to have a facebook page and requires you to log in to Rockmelt via your facebook login. This does mean that you have to allow Rockmelt as an application on facebook. 


Download Rockmelt Now!
To download Rockmelt click on download file below

Once you have installed Rockmelt simply log in using your facebook login and allow Rockmelt access and you are all set with your new social networking browser.

If you need instructions on installation please comment and we can upload instructions.

Twitter is becoming a widely used marketing tool for businesses today. Here are a few tips to get your business started on Twitter.

First Steps

1. Build an account and immediate start using Twitter Search to listen for your name, your competitor’s names, words that relate to your space. (Listening always comes first.)
2. Add a picture.  We want to see you.
3. Talk to people about THEIR interests, too. I know this doesn’t sell more widgets, but it shows us you’re human.
4. Point out interesting things in your space, not just about you.
5. Share links to neat things in your community.
   
6. Don’t get stuck in the apology loop. Be helpful instead.
   
7. Be wary of always pimping your stuff. Your fans will love it. Others will tune out.
8. Promote your employees’ outside-of-work stories.
   
9. Talk about non-business
10. Remember that there is a human behind the computer

Ideas About What to Tweet

1. Instead of answering the question, “What are you doing?”, answer the question, “What has your attention?”
2. Have more than one twitterer at the company. People can quit. People take vacations. It’s nice to have a variety.
3. When promoting a blog post, ask a question or explain what’s coming next, instead of just dumping a link.
4. Ask questions. Twitter is GREAT for getting opinions.
5. Follow interesting people. If you find someone who tweets interesting things, see who she follows, and follow her.
6. Tweet about other people’s stuff. Again, doesn’t directly impact your business, but makes us feel like you’re not “that guy.”
7. When you DO talk about your stuff, make it useful. Give advice, blog posts, pictures, etc.
8. Share the human side of your company. If you’re bothering to tweet, it means you believe social media has value for human connections. Point us to pictures and other human things.
9. Don’t toot your own horn too much. (Man, I can’t believe I’m saying this. I do it all the time. – Side note: I’ve gotta stop tooting my own horn).
10. Or, if you do, try to balance it out by promoting the heck out of others, too.

Things to Remember

1. Building a network of followers takes time
2. Follow people who interest you or your organisation
3. Post interesting, attention capturing tweets
4. Give it time, you cannot force people to follow your business
   

Follow Otago Polytechnic Community Learning Centres on Twitter at OTAGOPOLYCLCS